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DataOps Cookies Policy

Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our website.

A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer's hard drive.

We use the following cookies:

  • Strictly necessary cookies. These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into our app to access our services.
  • Analytical or performance cookies. These allow us to recognize and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
  • Functionality cookies. These are used to recognize you when you return to our website. This enables us to personalize our content for you, greet you by name and remember your preferences (for example, your choice of language or region).
  • Targeting cookies. These cookies can record your visit to our website, the pages that you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose. Third parties may then be able to recognize a former visitor who returns to that website, as well as serve a particular advertisement to you in real-time, based on interests as identified in a profile created based on your journey across their website, and other partner websites.

You can find more information about the individual cookies we use and the purposes for which we use them in the table below:

Cookie typeCookie nameCookie PurposeRetention period
Strictly necessary__gitlab_sessionThe API uses this cookie for authentication if it is present.1 hour
Strictly necessaryknown_sign_inTracks whether the user signed in is known to the app.14 days
Strictly necessaryorg_idRemembers Auth0 organization id to enable SSO20 years
Strictly necessarysidebar_collapsedWhether the project sidebar is open or closed10 years
Strictly necessaryevent_filterUsed to filter events when viewing group or project activityThe length of the browsing session
Strictly necessary__hs_opt_outHubSpot: Used to remember not to ask visitors to accept cookies again6 months
Strictly necessary__hs_initial_opt_inHubSpot: Used to prevent the cookie banner from showing1 week
Analytical__hstcHubSpot: The main cookie for tracking visitors.6 months
Analytical__hsscHubSpot: Store anonymized statistics30 minutes
Analytical__hssrcWhenever HubSpot changes the session cookie, this cookie is also set to determine if the visitor has restarted their browser.The length of the browsing session
FunctionalityhubspotutkThis cookie keeps track of a visitor's identity. It is passed to HubSpot on form submission and used when deduplicating contacts.6 months
FunctionalitymessagesUtkThis cookie is used to recognize visitors who chat with you via the chatflows tool. If the visitor leaves your site before they are added as a contact, they will have this cookie associated with their browser.6 months
Strictly necessary__cf_bmThis cookie is set by HubSpot's CDN provider and is a necessary cookie for bot protection.30 minutes
Strictly necessary__cfruidThis cookie is set by HubSpot's CDN provider and is a necessary cookie for Rate limiting policies.The length of the browsing session
TargetinglangLinkedIn: Used to remember a user's language setting to ensure the service displays in the language selected by the user in their settings.The length of the browsing session
TargetingbcookieLinkedIn: Browser Identifier cookie to uniquely identify devices accessing the service to detect abuse on the platform and diagnostic purposes1 year
TargetingbscookieLinkedIn: Used for remembering that a logged in user is verified by two factor authentication.1 year
TargetinglidcLinkedIn: To facilitate data centre selection24 hours
Strictly necessaryli_gcLinkedIn: Used to store consent of guests regarding the use of cookies for non-essential purposes6 months
TargetingUserMatchHistoryLinkedIn: LinkedIn Ads ID syncing30 days
TargetingAnalyticsSyncHistoryLinkedIn: Used to store information about the time a sync took place with the lms_analytics cookie30 days
Targeting_hjAbsoluteSessionInProgressHotjar: Save unique visitsThe length of the browsing session
Targeting_hjFirstSeenIdentifies a new user’s first session. Used by Recording filters to identify new user sessions.The length of the browsing session
Targeting_hjSessionUser_{site_id}Set when a user first lands on a page. Persists the Hotjar User ID which is unique to that site. Ensures data from subsequent visits to the same site are attributed to the same user ID.1 year
Targeting_hjSession_{site_id}Holds current session data. Ensures subsequent requests in the session window are attributed to the same session.30 minutes
Analytical_gaContains a unique identifier used by Google Analytics 4 to determine that two different hits during browser sessions belong to the same user.2 years
Analytical_gidContains a unique identifier used by Google Analytics 4 to determine that two different hits during browser sessions belong to the same user.24 hours
Analytical_gatThis cookie is used to throttle request rate. These are third party cookies that are placed on your device to allow us to use the Google Analytics service.1 minute

Duration of cookies

Whilst cookies expire at various times, except for essential cookies, all cookies will expire after 2 years at the latest. The exact length of retention of each cookie can be found in the table above.

Third-party cookies

Please note that the following third parties may also use cookies, over which we have no control. These named third parties may include, for example, advertising networks and providers of external services like web traffic analysis services. These third-party cookies are likely to be analytical cookies or performance cookies or targeting cookies:

  • HubSpot
  • Google Analytics and Google Ads
  • LinkedIn
  • Hotjar

To deactivate the use of third-party advertising cookies, you may either select the option to not select these cookies utilizing the cookie consent banner presented at the time of your first visit to our website or by changing your preferences as described below.

Changing your cookies settings

You can set your browser to refuse all or some browser cookies or to alert you when websites set or access cookies.

If you disable or refuse cookies, please note that some parts of our website may become inaccessible or not function properly.

You can also change your cookies preferences any time at

To opt out of Google Analytics tracking over all websites, please see

Version: 1.0

Implementation Date: 27 Aug 2022